I'm Diya Nourin — a data-driven digital marketing strategist helping businesses across Kerala and beyond plan campaigns, grow their search presence, and convert clicks into customers.
I'm Diya Nourin, a digital marketing strategist based in Malappuram, Kerala. Over the last five years I've helped local businesses, D2C brands, and startups build marketing systems that don't just look good — they perform.
My approach blends analytics with storytelling: I research the audience, structure the funnel, then craft the message that moves people through it. Whether it's SEO, paid ads, or content, every decision is backed by a number I can defend.
A practical toolkit built for planning, executing, and measuring campaigns end to end.
From first strategy call to monthly performance reports — flexible engagements for every stage.
Technical audits, keyword strategy, and content calendars built to rank and convert.
→Google, Meta, and Instagram campaigns managed for efficient, scalable ROAS.
→Content planning, community growth, and platform-specific strategy.
→Positioning, messaging, and full-funnel campaign architecture.
→Dashboards and monthly reporting that turn data into clear next actions.
→A five-stage process I follow with every client, adjusted to fit the goal.
Audit the brand, audience, and current performance.
Build a roadmap with clear channels and targets.
Produce content, creatives, and campaign assets.
Deploy campaigns across the chosen channels.
Track results and refine for compounding growth.
A quick look at my professional journey so far.
Leading strategy for SMEs and D2C brands across Kerala, managing paid media, SEO, and content across multiple accounts.
Managed paid campaigns and social strategy for local and regional retail clients, improving lead volume quarter over quarter.
Built the organic search foundation for a growing online store, doubling organic traffic within 18 months.
A few projects that show how strategy translated into results.
Built a paid social funnel that grew monthly revenue 2.4x in one quarter.
Took a home services site from page 3 to top 3 Google rankings in 6 months.
Grew Instagram following from 2K to 18K with a content-first strategy.
Reduced cost-per-lead by 42% while increasing enrollment inquiries.
Repositioned a legacy brand for a younger audience across digital touchpoints.
Designed an end-to-end funnel that tripled monthly appointment bookings.
The metrics I hold myself accountable to on every engagement.
Continuous learning to stay ahead of every platform update.
A few things clients usually want to know before we start.
I've worked with fashion, food & beverage, healthcare, education, and home services brands, mostly across Kerala with some pan-India clients.
Paid campaigns typically show early signals within 2-3 weeks; SEO and organic growth usually take 3-6 months to compound.
Yes — I offer flexible packages for small and local businesses as well as full-scale strategy for larger brands.
Fill out the contact form below with a bit about your business, and I'll follow up to schedule a free discovery call.
Based in Malappuram, Kerala — working with clients across India. Reach out and let's talk about your goals.